I think the world would benefit a lot from a better understanding of what people need in order to be entrepreneurs, and from creating entrepreneur-friendly environments. More people might see needs in their community as interesting business opportunities, which could fulfill the need, strengthen community, have a positive impact on the economy, provide jobs (and training) for others, be an example for new entrepreneurs, etc.
So what does a person need to put on that entrepreneurial hat? That’s a big question, with some logical answers: knowledge, funding, infrastructure, support, mentorship, time for thinking through ideas. There are many ways into these — microfinance, development projects, education, etc.
Learning how to do entrepreneurship seems to be a big hurdle. In the academic community, many people wonder whether “entrepreneurship”, that je ne sais quoi that makes a company grow, can be taught. Business schools offer courses in it, but the literature is new and it’s unclear what works and what doesn’t. Still, the relative safety of the ivy tower makes it a helpful petrie dish for people wishing to try out entrepreneurship, in the classroom or simultaneously with study.
A few years ago, Champlain College hired my mom and I to do a feasibility study and make recommendations on how to structure a program that would foster student-entrepreneurship at the school. They wanted to encourage students with businesses to come to Champlain, and to provide support for students who wanted to start or run businesses while at Champlain. The hope was that these kids would gain experience, not have to close a business they may have already started, and might grow their business here in Vermont, during school and after graduating. The program, BYOBiz (Bring Your Own Business), enters its third year this fall.
We talked to entrepreneurs, investors, professors, administrators at other schools, students, lawyers, and pretty much anyone else we could think of who would have a hand in the web that interacts with student-entrepreneurs. The general needs I listed above were all part of the equation, with a number of student-oriented ways of dealing with them. We recommended that the program include elements that address these needs:
Time. Students, and especially student-entrepreneurs, are short on time. So, the program is deeply integrated with the rest of the college so students can do business-oriented work for class or internship credit.
Advice. An inexperienced entrepreneur will make a lot of mistakes. Mentorship and access to professionals would be an important part of the program, from the moment a student enters the program. Faculty and other advisers make up what they’ve termed a “simulated board of directors“, who check in with the student at regular intervals to help answer questions, set goals, and provide feedback. In addition, we recommended that a network of professionals from the local community be formed — people who could provide workshops on basic business tasks, like forming a corporation or setting up accounting. Or, they could set aside some amount of time to meet with students about specific issues.
Space. Having a business meeting in a dorm room is… well… tough. And putting a college address that changes each year on business cards would make it hard for people to keep in touch with our young entrepreneur. From the students we talked to, few of them really expressed a need for office space, but many wanted a good mailing address, access to phones, printers, and some shared space they could work in or sign out for meetings. And, perhaps most importantly, congregate as a community of student-entrepreneurs.
$. We emphasized the benefits of bootstrapping a company, and access to space, mentors and the occasional lawyer or accountant, takes care of much of a business’s overhead. But that only goes so far, and providing access to Vermont’s government programs for entrepreneurs, and the investment community, was an important part of bringing the program into the Vermont business community and providing support to those student-entrepreneurs who did need funding.
By the looks of it, the program is going very well, and soon it will start graduating students who have been involved with it their entire college career. Programs such as BYOBiz are appearing on more college campuses, and it seems to be quite a replicable model. College investment in resources can be quite low — and after a few years, more experienced students can help to run the program.
I would be curious to see how a project like this works around the world. While many foundations and NGOs find and work with entrepreneurs, these become distributed networks of business people. If a group of university students in India or somewhere in Africa were running their businesses out of the same space and with some support, might they grow into strong entrepreneurs in their communities as well?


